Madison Strengthens Mobotix Partnership On Tailored Solutions.
Madison Strengthens Mobotix Partnership – Australian operational technology specialist Madison Technologies has strengthened its partnership with AIoT and thermal camera manufacturer, Mobotix, to offer a collaborative approach to solving customer challenges.
“Partnering with Madison Technologies opens up new possibilities for supporting customers with tailored use cases,” said Ryan Philip, vice president sales APAC at Mobotix.
“Madison seeks to understand the challenges faced by their customers and coupled with our advanced AI and technical teams, we can deliver comprehensive solutions that redefine the use of intelligent cameras and provide data insights beyond normal camera vision.”
Madison Strengthens Mobotix Partnership – As part of this enhanced partnership, Madison Technologies can now work directly with the Mobotix research and development team. As a result, the Madison team can present unique customer challenges to Mobotix and explore the development of new applications.
Driving the collaboration are the latest intelligent cameras from Mobotix, which are equipped with built-in processors, memory, and software algorithms that enable them to perform tasks beyond simple image or video capture.
“Mobotix has a remarkable history of innovation,” said Luke Kavanagh, program manager – industrial IoT/AIoT at Madison Technologies.
“As the first company to deploy decentralised IP camera architecture, Mobotix has consistently been at the forefront of advancing intelligent camera technology. This enhanced partnership enables us to bring these cutting-edge solutions to our customers in critical operational environments, empowering them to enhance safety, gain valuable insights, and optimise their operations.”
Madison Strengthens Mobotix Partnership
Having supplied Mobotix cameras to customers for over 15 years, Madison Technologies has witnessed significant technological advancements, increasing the use cases of intelligent cameras in the industrial landscape,” Kavanagh said.
“Utilising AI to analyse data in real-time at the edge, the latest intelligent cameras are equipped with built-in processors, memory, and software algorithms that enable them to perform tasks beyond simple image or video capture. Thermal cameras can go even further to detect and visualise heat signatures rather than relying on visible light.
Beyond traditional surveillance applications, these cameras provide visibility and real-time alerts to operation issues, give situational awareness across potential danger zones, generate data for predictive asset maintenance, and drive organisational improvements. Mobotix-certified applications can be added to the cameras for various purposes, including early fire detection, traffic monitoring, heat monitoring, occupancy levels, license plate recognition and more.
“Previously, monitoring and analysing various attributes of an asset with a camera required multiple independent technologies,” explains Ash Khan, national manager – technology solutions & innovation at Madison Technologies.
“If computer vision analytics were needed, separate computer processing capability was required. You needed to deploy a separate thermal camera if you wanted a thermal reading. If I/O was a requirement, it was an outside-the-camera solution – the list goes on.
“All this complexity made the solution harder to deploy, harder to maintain, harder to manage, and harder to integrate. With the newest models from Mobotix, these features are now fully integrated as a single piece of technology, providing a simplified solution,” Khan said.
There’s more information about Madison Technologies and Mobotix’s advanced AIoT cameras here or you can read more SEN news here.
“Madison Strengthens Mobotix Partnership On Tailored Solutions.”
